The Consistency Standard: How to Turn Chaotic Sales Cycles into a Repeatable Rhythm of Success

The Standard of Consistency: The Operational Playbook for Highly Effective Sales Teams

"You don't rise to your goals. You fall to your standards."

Most leaders believe success is fueled by a rare breed of discipline or a sudden burst of brilliance. But after a decade leading high-performance teams at Google, Willy Kuhne discovered a different truth: The best leaders aren’t heroic—they are simply consistent.

In The Consistency Standard, Kuhne provides a field-tested operating system to turn chaotic sales cycles into a repeatable rhythm of success. This isn't a book of fleeting motivation; it is a tactical blueprint for leaders who want sustainable results without the burnout.

The 3S Framework for Sustained Excellence: Stop relying on motivation—which Kuhne calls a "generous visitor but a terrible landlord"—and replace it with a reliable infrastructure:

• STANDARDS (Who We Are): Define the non-negotiable baseline of how your team operates when the world isn't looking.
• STRUCTURE (How We Work): Remove friction and guesswork by building a rhythm of daily, weekly, and monthly pulses.
• SHARPENING (How We Grow): Foster a learning organization that retooled, rewires, and responds faster than the competition.

Inside You’ll Find:

• Tactical Frameworks: How to use RACI mapping to eliminate role confusion and logjams.
• The Cadence Playbook: A guide to daily huddles, business reviews, and quarterly game plans.
• Interactive Debriefs: Reflection exercises designed to move you from knowing to doing.

Whether you are leading a startup or a global sales force, The Consistency Standard is your map to building a team that delivers—especially when it's hard.

Make consistency your edge. Make it your legacy.